Stuck on Sound

Episode 22: Gary Gottlieb on the SSL Computer, AES Leadership, Audio Education, AI, and (Allegedly) Retiring in Mexico

Joey Stuckey Season 1 Episode 22

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0:00 | 1:36:06

In this episode of Stuck on Sound, Joey Stuckey welcomes Gary Gottlieb. Gary is an AES Past President and Fellow, longtime professor, textbook author, New York studio engineer, and a man whose forty-year career spans so many disciplines that Joey jokes he must be a thousand years old. Joey and Gary have a generous and wide-ranging conversation about how the audio world works, how it is changing, and what it means to give back after a lifetime of doing it all.

Gary's origin story runs through a drumming career he was self-aware enough to abandon early. His cousin, studio drummer Barry Lazarowicz, took a teenage Gary to see Billy Cobham perform. Somewhere between watching Cobham's four limbs seem to multiply, Gary decided his future was behind a different set of controls. His cousin also took him to sessions at New York studios like A&R, where Gary found himself ignoring the musicians entirely and watching the engineer: the slight turn of a knob, the way the vocal just got a little brighter. He eventually knocked on the doors of a hundred New York studios and landed a coffee-and-garbage job at Counterpoint. When owner Jerry Raggevoy installed a pair of brand-new SSL 6000E consoles, Gary did something no one else thought to do: he took the manuals home. He came back the only person in New York who knew how to run the SSL computer. Within months, he was being called into major mix sessions across the city, not because he was a great mixer, but because he could make the room's most powerful new tool do what everyone else needed it to do. The rest followed from there.

From the New York studio floor, Gary built a career that expanded in every direction. Thirty years in education (including fifteen as a professor and department chair at Webster University), music criticism, broadcast work at WEQX (one of America's first alternative rock stations), sound design, and sound reinforcement. He has chaired the AES Historical, Conference, and Events Coordination Committees, served as Regional Vice President, and remained a central voice in AES leadership for more than twenty-five years. His two most recent books, both second editions released with Routledge Press, are Shaping Sound in the Studio and Beyond and How Does it Sound Now? Legendary Engineers and Vintage Gear — an interview collection with some of the defining figures of the past eight decades of recorded music. Joey lobbies him, cheerfully and at some length, to make the latter an audiobook.

The conversation closes on AI, a subject Gary approaches with a nuanced honesty that cuts through both the boosterism and the panic. He doesn't like it, he says plainly, and he is genuinely concerned about the dilution of artist royalties on streaming platforms awash in AI-generated content. But he tells his students to learn it, get out in front of it, and make it do the boring work so they can focus on the creative work, citing engineer David Bowles, who uses AI to mark edit points in live recordings rather than scanning hours of tape himself. Gary closes with news that he is, for the third time in his career, retired, now living in Mexico, heading to the AES show in Nashville in October and the Latin American AES convention in Lima, Peru shortly after. His friends, he admits, no longer believe the retirement will stick.

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